Leadership Journey- Yash Jhaveri, WeCare by Paras Trading Corporation

You are currently viewing Leadership Journey- Yash Jhaveri, WeCare by Paras Trading Corporation

Yash Jhaveri is a BCom and BME (Bachelors in Management and Entrepreneurship) student of Indian School is Management and Entrepreneurship and Mumbai University who has been continuously involved in beyond the classroom activities.

Here, Yash is sharing his experience being a Sales and Marketing Director at his family business. His hard work has the potential to propel him ahead of the curve.

Go ahead and know what his story has to offer so that you can easily find a path of self-growth.

What were your responsibilities there?

I joined the company as an intern and since then, have become a permanent employee. My responsibility started off with an introduction to sales and customer interaction however with time my responsibilities have also increased drastically.

With great power comes great responsibility. When I started working at my father’s company I was just another intern who was coming to work after finishing college, however, with the current global situation coming in, I was forced to step up and take up more responsibility quickly. Initially, I worked on increasing our social media presence and making cold calls- something any typical marketing intern would do. However, with time, we needed to get all hands on heck which meant picking up more slack- soon I was not only handling cold calls and customer inquiries but also ensuring all order processing and dispatches happen smoothly. I created my own list of clientele who I worked alongside throughout every step of the process.

How much time did you contribute on a daily basis?

6hrs daily

Share your proudest achievements and how were you able to realise them.

One of my proudest realizations was getting my first stipend. It was only when I got the first stipend that I truly understood why it is such a big deal for people our age. Being compensated financially for your hard work- waking up every day and going to work, meeting all the deadlines. It all feels worth the effort when you get your first stipend.

One of my most memorable achievements was when I was able to crack a deal with a very prominent and popular organization. Mr Shahrukh Khan’s foundation: The Meer Foundation has been one of our biggest orders to date. Being able to bag this opportunity has been a point of my pride and that of my parents and made me believe that I could achieve big things with small steps.

Earlier, no one recognized me for me nor did I know the in’s and out’s of the business but within no time I can confidently say that I have achieved my own recognition within the industry & have created my own clientele. This has been one of my most fond achievement to date.

What are the top learnings, skills and values that you acquired here?

Some of the top skills I have acquired and brushed up on while being on the job are that I have definitely seen a vast difference in my understanding of people and my communication skills. I have realised that you don’t always have to put in so much effort in trying to make people understand your point of view or agree with you, personal differences should never come in the way of getting a task completed.

While I made multiple cold calls each day, I feel more and more confident in facing clients in various scenarios.

One other skill that I could really explore during my job here has been my marketing skills. I have always been very fond of Marketing as a subject during college and as a career option today. With the various roles I have filled in during my job, I have come to realise my deep linking and natural ability to dive right into this field.

When I think about the values I have learnt during this job, funnily enough, everyone values money but not the value of hard-earned money. Now that I’m earning my own money, I understand the value of thoughtful spending and saving.

Anyone reading this, please please understand the importance of saving for a rainy day!

Do you feel this experience is a stepping stone towards success in life? Illustrate how the experience gained will help you going forward in your career.

I absolutely believe that my current job is going to be a huge stepping stone in my career. I have always enjoyed Marketing as a subject in college and since getting into this job, I have had a great host of opportunities to hone my marketing, sales and communication skills which have definitely prepared me for the future. I have had various experiences that have helped me in better understanding people, businesses and industries.

One such experience that I would definitely love to quote, which has been a massive stepping stone for me was signing up for the FICCI Virtual Healthcare & Hygiene Expo this year where I, singlehandedly set up our company store and handled client interactions and lead generation for our company. Getting a chance to be the face of an established company at such a large scale event was one of the most cherished experiences so far

What is your advice to those, who are aspiring for the same or a similar role?

My advice to anyone reading this article would be; if you have a family business that you can become a part of, Don’t think twice! Family business provides the perfect ecosystem for trial and error methods along with constant guidance which will become the perfect base for you to redefine, experiment, innovate!

Even if you are looking at a career path that is different from, your family business it is my advice to work/intern at your family business for the maximum amount of time possible as it allows you to get an in-depth understanding of businesses and industries before you are set to launch your own business or career. This kind of information, you will not find in any self-help books or texts or even interviews and magazines.

How can we (Friends, Family, YI Fraternity) encourage young students such as yourself to engage with co-curricular or extra-curricular activities?

It is my belief that in this world opportunities can come from every direction and at any time. It is up to us to make the most of them and develop our skill set from those experiences in the best way possible.

The best way to encourage young students like myself would be to ensure young students are not only exposed to a host of experiences and opportunities but also instil in them the confidence to take up challenges and fulfil them to the best of their capacity.


We at Young Influx would take this opportunity to thank Yash for taking a leap of faith and sharing his impeccable story. We are humbled and grateful, your efforts mean a lot for the youth seeking growth and development.

And hello, dear readers, we welcome you to explore the platform with an open mind. Help yourself gain the most out of the experiences and opportunities listed here.

And before you bid us adieu, we would like you to know that you can read more such student stories here.